About Sarah Putri
Sarah is a social media content writer for Sonar Platform, currently majoring in Public Relations at the London School of Public Relations, Jakarta

Keeping it Real(time) & Relatable with Sonar’s Viral Meter

January 18, 2019 Sarah Putri 0

With so many topics and issues circulating in such a quick pace, it’s hard to keep track on them daily, and it’s even harder to focus on ones that matter across different social platforms. Well, we took the liberty in creating a solution. Sonar’s viral meter is designed to capture topics and issues that are circulating across five different digital platforms.

Meet the Egg that is breaking the Internet all over again in 2019.

January 16, 2019 Sarah Putri 0

Something just broke Kylie’s 18 million Insta-record. Well, more like breaking the internet in general, beating out the Kardashian-Jenner era and reign in the start of 2019. It’s an Egg. No joke ( or should we say; “no Yolk?” ). The internet quite the mystery, isn’t it? we couldn’t crack it either. What we can tell you is the number behind the egg shell.

#FlashbackFriday: Look back on our pick of some of the most memorable social campaigns in Indonesia during 2017 & 2018

January 11, 2019 Sarah Putri 0

These days, it’s hard for you to find someone who doesn’t own at least one social media account. According to Business 2 Community, The number of worldwide social media users is calculated to grow from 2.1 billion last year to 2.5 billion by 2018. This fact certainly affects the marketing strategy used by entrepreneurs. Of course, the power of social media to market a business today is undeniable since there are up to 90% of young adults (18 to 29 years of age) use social media compared to just 35% of those over 65.

#LampungItuKerreen: Find out how it will stay that way

January 11, 2019 Sarah Putri 0

The process and efforts of Rebuilding Lampung post Tsunami disaster, is still going strong, in which now includes the efforts rebuilding Lampung’s tourism. The Government, especially the Tourism Office and Creative Economy Agency has recently announced a plan to rebuild Lampung ‘s state of tourism and to help the business of Hospitality to rise once again, calling it; Lampung Great Sales 2019. Which explains how the hashtag #LampungItuKerreen started trending. Find out just how this hashtag Inspired local Netizens.

Discover More Local Travel Influencers & Exciting Destinations!

January 10, 2019 Sarah Putri 0

Planning your next vacation? Are you excited to find new destinations filled with rich nature and culture within our wonderous country? Or perhaps you are in need of more local Influencers to promote your business, whether you are in Airline, Hospitality, or a small business running in a Tourist area? Well, you’ll definitely need to check in with these current top Travel influencers for some inspiration.

Influencer 101: Optimize Your Social Profile!

December 19, 2018 Sarah Putri 0

As influencers on such a large scale platform such as social media, it is vital to know how to optimize your social page or profile in order for people, brands, agencies or other organizations to find you on social and so these other parties are able to recognize your own self-brand. Find out how to optimize your profile and social presence.

Maximize Your Brand’s Instagram Potential Just Like What These Brands Are Doing!

December 12, 2018 Sarah Putri 0

Instagram Stories have successfully reached 300 Million people/updates daily, and most of these instagrammers are curious and choose to view stories created by brands. So, in order to make your brands take full advantage of this opportunity your brand will need to get creative in the craft of a 30 second “story” telling. Below are five brands that showcase a range of amazed and impressed Stories to engage their audiences. Who are they? Let’s see!

Don’t Let Social Media Take Down Your Company! Get Notified Every 30 Mins

December 7, 2018 Sarah Putri 0

People expect brands to respond to their inquiries and/or complaint within the first 4 hours. Meanwhile, by global standards, the average time of response for most brands is about 10 hours. You can see the gap there, right? Now, imagine that the complaint that a particular brand receives is from someone very influential on social media, and in a very public platform like their Twitter timeline or Instagram posts, and within the 6 hour gap there could be a lot of more negative posts and responses from others, adding up to this one single complaint. This can blow up into a disaster very quickly. Don’t let that happen!

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