As you may have heard, the unique social networking platform, Path is closing down. Now, it is sad, sure.. but, it wouldn’t be the same if local Netizens didn’t come up with a creative way to bid their goodbyes to Path and the moments they have shared with this beloved social platform. Yes, we’re talking about the hashtag “#TerimaKasihPath” that was trending all over social, very publicly too, Ironic, right? Let’s take a walk down memory lane, and see the numbers behind the major flashback
Yes, September was filled with anticipation towards Shopee’s 9.9 Super Shopping Day, a flash sale event dedicated to the September 9th (9/9) date. It was that simple reasoning that got so many people hyped to participate in this flash sale occasion. We dove right into the 9.9 hype on social to get a clearer picture of how enthusiastic people were about Super Shopping Day earlier this month
As you’ve probably already experienced, The Asian Games 2018 was one of the biggest events ever held in Indonesia. You can guess just how many brands have joined the Asian Games momentum, both local and ones that are internationally known, or even a huge franchises. As the Asian Games came to a glorified end, we were also curious which of the partnering brands took home the gold for their Asian Games edition campaigns, products, and hashtags, at least on Social.
The launching of this Merah Putih Satellite stirred up quite a buzz on social, 106k (106.906) in total, to be exact. We monitored all about this topic from the 6th up until the 13th of August, and our tool captured 10.744 post regarding Telkom’s newest satellite.
It’s now clear that social media is not lacking emotional connection, since we can clearly see how vastly information and even emotional support can spread through social media. On August 5th 2018, a 7.0 earthquake hit North of Lombok, The Gili Islands, Mataram, and other areas within the West Nusa Tenggara (Nusa Tenggara Barat) province. The quake caused massive damages and left an emotional impression on Netizens.
Finding out simple habits of your audience is important, even regarding something as simple as snacking habits and preferences. As the saying goes, a way to a man’s heart is through his stomach. In this case, it’s an effective way to get to anyone’s heart is through their stomach and through their snack cabinets.