Are your consumers following you on social? Ever wondered why they decided to click that follow button? Or perhaps, you’re wondering why you’re suddenly losing followers? To deal with this, you will need to define the problem, and to define the problem, you need to know the reason behind the behavior or actions of your consumers, why people choose to follow or unfollow your brand on social media.
As we all know, anything and everything that is discussed on social practically comes with a hashtag, this situation was no different, the hashtag #InstagramDown was all over Twitter. Ironic, right? Here are some of the funniest and dare we say.. influential tweets we found despite the chaos of Instagram’s minor crash.
You can tell a lot about what people are looking for and what they want through their posts, online conversations, comments, inquiries, and questions on social. More often than not, they will actually tell you what they want from your brand and/or product on social media. So, we took the liberty in monitoring social conversations to find out what exactly are people are looking for and what they are buzzing about regarding the new XS and XR iPhones, along with the new Mi8 smartphone. See the buzz regarding the new smartphone releases, and find out what Netizens are actually concerned and curious about when talking about the latest smartphones.
As you may have heard, the unique social networking platform, Path is closing down. Now, it is sad, sure.. but, it wouldn’t be the same if local Netizens didn’t come up with a creative way to bid their goodbyes to Path and the moments they have shared with this beloved social platform. Yes, we’re talking about the hashtag “#TerimaKasihPath” that was trending all over social, very publicly too, Ironic, right? Let’s take a walk down memory lane, and see the numbers behind the major flashback
Yes, September was filled with anticipation towards Shopee’s 9.9 Super Shopping Day, a flash sale event dedicated to the September 9th (9/9) date. It was that simple reasoning that got so many people hyped to participate in this flash sale occasion. We dove right into the 9.9 hype on social to get a clearer picture of how enthusiastic people were about Super Shopping Day earlier this month
As you’ve probably already experienced, The Asian Games 2018 was one of the biggest events ever held in Indonesia. You can guess just how many brands have joined the Asian Games momentum, both local and ones that are internationally known, or even a huge franchises. As the Asian Games came to a glorified end, we were also curious which of the partnering brands took home the gold for their Asian Games edition campaigns, products, and hashtags, at least on Social.